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";s:4:"text";s:23089:"If you’re … The majority of those accounts were suspended for “hateful conduct.”. But getting news is a key feature of the platform for existing Twitter users. • Twtter.com – 64 % • … With knowledge of global Twitter user demographics you’ll have a clearer picture of who your brand can reach here. There were also more than 2 billion Tweets about video games, an increase of 75% from 2019. With critical topics dominating the discussion, brands need to tread lightly and think carefully about how they use social platforms. In October, they revised their 2020 forecast to growth of 8.4%. So what about Twitter? (Male and female are the only options Twitter reports for gender.). That’s the highest among social networks. And Twitter demographics are no different. According to its advertising audience data, the worldwide gender split is 62% male and 38% female. Save time managing your Twitter presence by using Hootsuite to share video, schedule posts, and monitor your efforts. Twitter defines mDAUs as “people, organizations, and other organizations… that are able to show ads.”. Christina Newberry is an award-winning writer and editor whose greatest passions include food, travel, urban gardening, and the Oxford comma—not necessarily in that order. So, Twitter is not the social network Americans use. Along with higher income, people on Twitter have above average credentials when it comes to education. Out of these millions of conversations, quite a few happen to come from Twitter. But with 33 million mDAUs, the United States is the site’s largest active audience. If your Twitter marketing strategy could benefit from cheaper and more engaging ads, you might want to check out our guide to using Twitter ads. Not really, at least in the United States. In the Consumer API Keys section, copy the values for API Key into … Easily manage all your social media in one place and save time with Hootsuite. Knowing how the Twitter algorithm works—and how it can help you stand out from the crowd—is crucial information for any social media marketer. How does he figure that? But…. How do you usually access Twitter from? Read our report, The Global State of Digital 2020, for a comprehensive look at social media statistics. Well go over each of the three options to help you understand how much it costs to advertise on An understanding of Twitter demographics is key to connecting with an audience who is ready and waiting to read and engage with your Tweets. However, European markets may be catching up – because…. The Twitter account user won't be able to know if you download tweets of their account. Private account tweets can only be fetched on special requests We provide up to 3200 tweets of a public Twitter account. Twitter’s global audience skews male. Video has definitely found its place on Twitter. It’s interesting to note that Instagram is gaining on Twitter as a news source, with the two networks almost tied for news use since 2019. The Pew Research study breakdown is as follows: Percentage of U.S. adults who say they use Twitter: Not all social and messaging platforms have an even ethnic makeup. We’ll just leave this 90-day free trial here for someone else then…. Our Social Media Monitoring platform mines through millions of conversations every day for our customers. That’s the largest increase of all Twitter markets worldwide. There are 982 million registered accounts. Our bad. Along the same lines, Twitter users are more likely to say that black people are treated less fairly than white people, and that immigrants strengthen the United States, than the general public. Twitter's average monetizable daily active users (mDAU) increased 34% YoY to 186 million. Try it free today. The platform hit something of a downward trend after this point, however – falling to 321 million MAU by the end of the year. That’s … The number Twitter itself publishes to describe its audience is “monetizable daily active users” (or mDAUs). Download the free 30-day plan to grow your Twitter following fast, Normally, the free trial would be for 30 days, No risk, all reward. Twitter research finds that 93% of users are open to brands joining in, if done “the right way.”. Select the Keys and tokens tab. Learn more about how Twitter’s overall user demographics compare with your account’s audience using Twitter analytics. For a wider view on Twitter’s users, check out our in-depth breakdown of Twitter demographics. Trusted by employees at 800+ of the Fortune 1000, We could have SWORN you were someone who wanted to blow your competition out of the water on social media. Get familiar with all the most important and up-to-date Twitter statistics, so you can plan Twitter strategy that works for your brand. Pew Research found that #BlackLivesMatter was used an average of 3.7 million times per day from May 26 to June 7. Twitter users are clearly an active bunch, since the majority access the service one or more times a day. To run this example, you will need to add your consumer key and secret to this example. Learning how to get verified on Twitter is a key step towards building a credible brand. Advertisers spent $808 million on Twitter in Q3 2020, based on “the return of events and increased product launches.”. In the United States, 42% of Twitter users have at least a bachelor’s degree, compared with 31% of the general public. Twitter users are consuming more updates and perhaps following more people outside their friends circle. How much money do people on Twitter make on average? Where do Twitter users reside? Katie is a writer and photographer based in Toronto. Even though many sporting events were cancelled, people had plenty to say about sports. Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. That makes Americans the largest percentage of Twitter’s user base. Things should slow down to a more normal pace in 2021 with 2.4% growth, followed by 2.0% growth in 2022. In the United States, 80% of tweets are created by just 10% of users. Trusted by employees at 800+ of the Fortune 1000, We could have SWORN you were someone who wanted to blow your competition out of the water on social media. This makes Twitter sixth in terms of U.S. population use. That’s based on the number of monthly active users. Compare than to 54% for Facebook. Twitter points to price decreases across most ad formats and audience growth for these numbers. According to data journalist Jon Bruner, O'Reilly Media's editor-at-large, Twitter accounts that have 1,000-plus followers are in the 96th percentile of active Twitter users. Facebook started as a college-only site. In Canada, the gap is even smaller: 43% of Canadian online men have a Twitter account, and 41% of Canadian online women. But monthly active users (MAUs) are what's driving the stock right now, and MAU growth is slowing. The short nature of tweets and the real time stream of information, make Twitter a too you want to access lots of times each day, but in small bursts. So, unsurprisingly, they’re the generation that’s still the most active on the platform. Note: For the latest survey data on social media and messaging app use, see “Social Media Use in 2021.” The share of U.S. adults who say they use certain online platforms or apps is … Findings from Pew Research Center show that the average U.S. adult posts twice and favorites one tweet per month, follows 89 accounts, and has 29 followers. Twitter credits this growth to product improvements and online chatter about the COVID-19 pandemic. People filled their time with baking this year, and that increased kitchen time showed up in a massive increase in cooking Tweets. It’s a global ranking, but excludes China, a market with many apps not available in the rest of the world. Both of these numbers come from Twitter’s Beta testing of the new ad format, which launched in November 2020. Nearly ¾ of Twitter’s audience is male, an important consideration when thinking about how you can use this network to connect with your particular audience. Twitter is an effective channel for social media customer service, and a dedicated service account can help ensure your team responds quickly to incoming requests. Most TikTok stars may be teens, but grandmas are making moves, too. Game of Thrones, Tiger King, and Stranger Things also made the top 10. That’s in addition to their main account. That’s not the largest among social networks, but it’s still a substantial audience—especially when you find the right niche. Our bad. If you’re marketing to a B2B audience, there may be untapped market space here for you to explore. Twitter is one of the most-used social media platforms in the world. Twitter has 353 million monthly active users worldwide. Launched in March 2006, Twitter hits the decade-and-a-half mark this year. Like their American counterparts, Canadian Twitter users are likely to have a high annual income (over $60,000) and a college degree. The number-one most discussed show was Big Brother Brasil. We realized that we could do a large-scale in-depth study of Twitter users to better understand what is the average profile of a person using Twitter and hence this mammoth study on And worldwide, 12% of people use Twitter as a news source. Get expert social media advice delivered straight to your inbox. As we explain in our 2021 Social Trends Report, silence can be golden. More than 80% of the platform’s mDAUs live outside of the United States. Here's how bad that problem is, according to Twopcharts, a company that tracks Twitter metrics:. Is Twitter more popular with certain ethnic groups? And, as a mobile-first nation, usage rates are astronomically high - with the latest social media statistics stating that 96% of social media Capital One also excels at responding to users quickly, within 30 minutes or less. 28.9 percent of global Twitter users are aged between 25 and 34 years. Those heavy Twitter users are much more likely to lean Democratic than Republican. She used to be indecisive, but now she's not sure. At 19%, men between 25-34 years old are the largest Twitter age demographic (based on advertising audience data). As of the first quarter of 2020, Twitter has 166 million monetizable daily active users (mDAUs). The majority of U.S. adults on Twitter users describe themselves as high school graduates. More than that, self-described Democrats on Twitter tend to be more liberal and less compromising than average. Currently, the average ranges from $2.50 per follower up to $4.00 per follower, although bidding higher will get your company higher priority in twitter's recommendations. But since most are young, many may still have college degrees in their sights. Followers. Twitter’s fastest growing demographic is 55–64 year-olds. Facebook, Instagram, Snapchat, Pinterest, and TikTok all saw larger increases in usage during the early days of COVID-19. They also probably named that list with a topic-relevant keyword. That number is 187 million as of Twitter’s Q3 2020 quarterly report, a 29% increase year-over-year. It’s interesting to note that only one of the Top 5 most-discussed TV shows is from Hollywood: Grey’s Anatomy. For example, on Whatsapp. We can search for URLs matching “lists + keyword” within the Twitter domain using the googlesearch module (link to GitHub at the end). Here’s a different but related stat: 59% of Twitter users regularly get news from the platform. Hispanics noticeably outnumber all other groups. According to a Pew Research Center study, Americans on Twitter are more likely to identify as Democrats compared with the average American. And only 25% have no college education at all. 23% access it weekly, and 26% less than once a day. This makes Twitter the 13th most used social media platform, with some 340 million users. As of the first quarter of 2020, Twitter has 166 million monetizable daily active users (mDAUs). Twitter users don’t operate in a vacuum. The number of people who identify as white, black, and Hispanic are pretty evenly distributed. Try it free today. We just told you Twitter was tied with Facebook for B2B organic content marketing. This is a significant change from last year. Japan and India are the company’s second- and third-biggest markets. More Americans use Facebook, Instagram, Snapchat, Pinterest, and LinkedIn. Only TikTok and Facebook fare worse. #COVID19 was used nearly 400 million times. That’s an increase of 40% from Q2 to Q3 2020. We’ll just leave this 90-day free trial here for someone else then…. Twitter also allows you to set a budget-once you have acquired a certain number of followers, or respectively paid a certain amount for advertising, twitter will stop promoting your account … eMarketer originally predicted that Twitter would see 2.8% growth in 2020, but the pandemic changed everything. The median user tweets once a month, while the most prolific Twitter users tweet 157 times, according to Pew Research. The median Twitter user posts just two times a month, but the most prolific 10% of Twitter users in terms of tweet volume produce a median of 138 tweets monthly. Cancel anytime within 90 days, more likely to be Democrats than Republicans, 15% increase in CTR over single-asset ads, 7,000 Tweets about TV or movies every minute, 500,000 Tweets about cooking and baking every day, How the Twitter Algorithm Works in 2020 and How to Make it Work for You, How to Advertise on Twitter: A 7-Step Guide to Using Twitter Ads, How to Get Verified on Twitter: The Essential Guide for Marketers. The gap between high school and post-secondary educated users is a little more pronounced on Twitter versus other platforms (excluding LinkedIn). Because Twitter does not publish general monthly active user data (MAU), this figure is based on the platform’s advertising audience reach. Twitter defines mDAUs as “people, organizations, and other organizations… that are able to show ads.”. Here are the rest of the top 10 emojis from last year: There was also a 72% year-over-year increase in watch time. Banana bread. Only LInkedIn ranks higher, at 96%. Now seniors are its fastest growing age range. Some 13% of adults in the U.S. keep their accounts private. Save time managing your Twitter presence by using Hootsuite to expand your audience, provide timely customer support, and monitor your efforts. The answer is “above average”—at least in the United States. In the United States, Twitter users are much more likely to lean to the left of the political spectrum. Twitter’s monetizable daily users are 186 million in Q3, 2020. 87% of them also use Facebook, and 84% also use Instagram. © 2021 Hootsuite Inc. All Rights Reserved. © 2021 Hootsuite Inc. All Rights Reserved. More than two-thirds of the UK’s total population are active on social media, compared to just 45% globally. The United States represents the largest population in terms of ad reach, followed by Japan, the United Kingdom, Saudi Arabia, and Brazil. Before you can plan an effective marketing strategy for any social platform, you need to understand who’s using it, and how. For paid Twitter ads, it’s way behind: 67% of B2B marketers use Facebook ads, compared to only 27% using Twitter. There are more than 5,100 Topics available to follow. From Twitter's launch in 2006 and until 2009, the volume of tweets grew at increasingly high rates, approaching a An icon in the shape of a person's head and shoulders. That puts Twitter behind Facebook (36% worldwide), YouTube (21%), and WhatsApp (16%). This Twitter advertising guide will teach you how to create and optimize successful Twitter ads—from setting up an account to creating your first campaign. This holds true for ad audiences as well. Among U.S. adults, the most prolific tweeters are more likely to be women: Philippines, Thailand, Indonesia, Malaysia, Laos, and Brunei have the highest female ratio, 41% of Twitter users surveyed earn a household income about $75,000 (vs. 32% overall), Only 23% of people on Twitter earn less than $30,000 annually (vs. 30% overall). 3. Most of that advertising income comes from the USA, followed by Japan. But Twitter has a markedly higher number of users who went beyond a bachelor’s degree than those in the college or high school tiers. Cancel anytime within 90 days, Now seniors are its fastest growing age range, Or hone in on Twitter with these statistics, Japan is also Twitter’s second largest market for ad revenue. This creates opportunities for effective remarketing campaigns. But this does change along gendered lines. According to eMarketer, there are 10 million more US Hispanics on WhatsApp than Instagram, and almost three times more than Twitter. Twitter users are able to create lists containing accounts that relate to some given topic they want easy access to. Select the app you've enabled with the Tweets and users preview, then click Details. This represents a 24% growth from the previous year, the highest year-over-year increase on record. Social media demographics change constantly. Be Responsive: Respond in less than an hour. It often indicates a user profile. In the first quarter of 2020, Japan accounted for 16.2% of total company earnings (, In India, Twitter reportedly has upwards of, More teenagers are on Twitter in the U.S. than Whatsapp, Pinterest, LinkedIn, and Reddit, Twitter ranks only slightly behind Instagram when it comes to 65+ users in the U.S. (, In the United States, the gender breakdown is. Meanwhile, 95.9% have less than 500 followers. It’s worthwhile for brands to stay on top of the Twitter conversation. The most Tweeted-about sporting event was the Super Bowl, and the most discussed team was the LA Lakers. 2020 was a year of increased social media usage overall, but Twitter did not get as big a bump as the more visual platforms that make for more entertaining doom-scrolling. That number is up 8% since Q3 2020, an increase of 27 million users. In one of the first weeks of pandemic restrictions, there were 500,000 Tweets about cooking and baking every day. Only about 57% of U.S. users strongly to somewhat agree that Twitter protects their privacy and data. This percentage has stayed relatively steady over the past few years, with a bit of a dip in 2019, to 19%. Twitter’s income demographics are pretty standard for most social networks, which typically count higher shares of higher earners among their ranks. By contrast, at 12%, the prevailing Twitter age demographic for women is the 18-24 years old segment. For app carousel ads, the increase was 24%. Which way do Twitter users lean politically? Sourdough. As of Q1 2019, 68m US citizens are monthly active users of Twitter. 80% of active users access the site via mobile. While people used Twitter to talk about difficult and important topics in 2020, they also used it for entertainment and escapism. In the United States, the gap is smaller: 54% of U.S. Twitter users are male, and 43% female. Twitter’s 5% has remained unchanged since 2018. In fact, this analysis estimates that the top 10% of tweeters are responsible for 80% of the tweets created by all U.S. adults on Twitter. That’s a 6% increase from the last half of 2019. Twitter is tied with Facebook for this Twitter business statistic. While Facebook dominates in North America, Twitter takes top spot in Japan, with 64.1% of social network users onboard. Only 0.06% of Twitter users have more than 20,000 followers, and only 2.12% have more than 1,000 followers. In fact, more than 25% of Twitter users live in Asia-Pacific. Here are the most important Twitter statistics you need to know to understand how and why people are using this social network in 2021. There are now 5.45 million Germans using this social platform. Twitter ranks 7 (out of 9) digital platforms for digital trust. That’s the largest age segment, closely followed by the 35- to 49-year-olds at 28.2%. And there’s a daily average of 29,000 tweets about chocolate. Pew Research Center data finds that Twitter users make 9% more than the average American. Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. According to Twitter’s Q3 2020 report, users are increasingly engaging with ads on Twitter. Official Twitter statistics show that, at its peak in Q1 2018, it was used by 336 million monthly active users. For reference, 95% are aware of Facebook, and 91% are aware of Instagram. More Twitter location demographics to note: What age group is Twitter most popular with? Get expert social media advice delivered straight to your inbox. In short, the Twitter population is younger, wealthier, and more educated than the average American. Get to know who’s on the platform to improve your Twitter marketing efforts. This guide shows you how to boost your chances of being approved. Food and drink-related emojis saw a big bump, too: That’s a lot of tears, both happy and sad. This is fairly consistent with other major social networks. On average, however, 60% of consumers expect brands to respond to their customer service requests within an … Simultaneously, Twitter says that the CPE (cost per engagement) is down 9%. Barack Obama is the most followed Twitter user (111,470,000 million followers), followed by Katy Perry (108,307,000 million followers), Justin Bieber (107,671,000 million followers), and Rihanna (95,188,000 million followers). Men outnumber women in all age categories, but especially in these two largest cohorts. This represents a 24% growth from the previous year, the highest year-over-year increase on record. Of U.S. adult Twitter users, 65% are Democrats or lean Democratic, and 33% are Republicans or lean Republican. Download the free 30-day plan to grow your Twitter following fast, Normally, the free trial would be for 30 days, No risk, all reward. That’s actually a decline from last year, when 92% of Americans said they were familiar with Twitter. But the results are different outside the United States. We found customer service response times on Twitter vary from 4 seconds to 221 hours. The Democrats on Twitter also lean further left than their non-Twitter peers. But according to Brandwatch’s analysis, Taylor Swift was the most influential tweeter in 2019. Most sites have a somewhat even spread of education levels. Millennials came of age with Twitter. That’s almost two times the number of women in the same age range. To do so: Navigate to your app dashboard. That’s not great. Or hone in on Twitter with these statistics. This number is an extrapolation by Hootsuite and We Are Social based on Twitter’s self-serve advertising tools. ";s:7:"keyword";s:23:"land pride gs0548 price";s:5:"links";s:1576:"Fort Gordon Hospital Phone Number, 楽天モバイル ローミング終了 つながらない, How Do The Covalent Bonds Form Between Atoms, Citrus County Mini Farms For Sale, The Order Silverback Vs Alpha, Laugh Now Cry Later 1 Hour, Living In Ojai, Liberty Origin 96 Backcountry, Car Sales Eastleigh, M1 Garand Disassembly Pdf, Awakened Zoan Fruit Users, Fever Tree Tonic Fodmap, ";s:7:"expired";i:-1;}