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Payment: There are no fees involved in the Verified Merchant Program… to promote your products to reach more Pinners and optimize performance once you’ve set up your product groups within Catalogs.Take advantage of dynamic retargeting to reach Pinners who previously visited your site, but didn’t purchase, as they continue to browse home feed.To provide more insights into the evolution of retail and the unique value of Pinterest shoppers, Pinterest Head of Global Retail Strategy will lead a webinar on Tuesday, April 7 at 2pm ET with special guests from leading retailers. Pinterest has always been a destination for … The Verified Merchant Programme helps people on Pinterest discover and buy from vetted brands. The Verified Merchant Programme helps people on Pinterest discover and buy from vetted brands. They’re walking the virtual aisles of the platform, searching for visual ideas to help them create their new reality. This is obtained from daily feed syncing or Pinterest frequently scraping meta-tags on product landing pages, and by including your product in a Pin, you permit Pinterest to scrape your product information to keep the information current.“ Initially, Pinterest’s Verified Merchant Program … Verified Merchants have a blue checkmark on their profiles, and become eligible for increased distribution within high-intent shopping experiences and metrics like conversion reporting. Merchants must not be resale or consignment marketplaces. Pinterest's Verified Merchant Program will only be made available to merchants based in the US initially, with a view to expanding the program to other regions later in the year (which may, of course, be delayed due to COVID-19). Participation in the Program: Merchant must meet the following requirements on an ongoing basis to participate in the Program: (i) implement the Pinterest Tag on Merchant’s website (ii) send Pinterest a product catalog daily (iii) adhere to the Pinterest Merchant Guidelines. To be included in the Verified Merchant Programme, please make sure:Your tag fires whenever a page visit, add to basket or checkout event occursYour tag fires at least one page visit, add to cart and checkout event every 7 daysYour checkout events have parsable, positive $ values with valid currency codeYour product IDs sent in each of your tag events match product IDs in your catalogueIt may take up to 7 days to verify the health of a tag that was previously unhealthy.To verify your account, we check that you have clearly stated policies, don’t sell prohibited products, and aren’t a spammer or dropshipper. In the past two weeks, we’ve seen increases in searches (compared to the prior two weeks) for topics like “home organization” (+43%), “spa day at home” (+19%), “makeup tutorial for beginners” (+180%), and “kid-friendly recipes” (+64%). The world of retail is changing rapidly and … You’ll be able to apply later this year. Because Pinners come to Pinterest in search of inspiration (and not necessarily with specific products in mind), and also welcome content from brands, our interests are aligned across the board. You’ll be able to apply later this year.

Advertisers in global markets can reach Pinners who have previously engaged with their brand online or who have unpurchased items in their cart by retargeting exact or similar products they search and save on Pinterest. Members of the Verified Merchant Program, chosen via manual review for their high-quality customer-service experiences, can display a special blue checkmark on their profiles and become eligible for increased distribution within high-intent shopping experience and metrics such as conversion reporting.Pinterest also introduced conversion insights, which give retailers early access to results from organic and paid content so they can determine the platform’s impact on site visits, checkouts and sales over multiple attribution windows.The catalogs option was updated to reduce the time between feed ingestion and Finally, Pinterest’s new dynamic retargeting option enables retailers to reach Pinners who previously engaged with them or have unpurchased items in their cats by retargeting exact or similar products to those they search and save on the platform.Pinterest is also incorporating more optimization levers to give retailers more control.The company said in a blog post, “People have always used Pinterest for shopping inspiration, and it’s been a priority of ours to surface the best products from retailers to people who are ready to shop at the right time. Participation in the Program: Merchant must meet the following requirements on an ongoing basis to participate in the Program: (i) implement the Pinterest Tag on Merchant’s website (ii) send Pinterest a product catalog daily (iii) adhere to the Pinterest Merchant Guidelines. If you’re accepted into the programme, your Pins may appear organically to people who are searching for products and shopping on Pinterest. Discover recipes, home ideas, style inspiration and other ideas to try. Pinterest has announced the launch of a new Verified Merchant Program with a few select retailers who meet specific criteria and qualifications. The world of retail is changing rapidly and e-commerce is becoming more and more important, with consumers shifting their spending online.
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